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Business Re-engineering vs. Continuous Improvement – What suits an organization?

It is now understood what business transformation is, and why it is so critical to the bottomline. But organizations continue to fail in realizing HOW to actually conduct this business transformation exercise.

At Mushawar Consulting, we do not suggest a single, cookie cutter approach to any organization. Each organization is like an individual, with a framework and mind that needs to be understood and explored. But for the sake of an approach that can be applied, for the users to understand and work on, we always propose either Business Reengineering, or Continuous Improvement.

Both approaches hit the same outcomes, an efficient and effective organization, with streamlined processes. But, both work differently in the way they bring about this outcome. Lets explore how.

Business Reengineering: 

  • Radical Rethinking: The approach requires you as a company, to completely reevaluate your processes, and find the key elements that are beneficial. The entire process undergoes radical revision to optimize it holistically and completely.
  • Top Down Approach: Reengineering requires a holistic, top down approach towards transforming business. The ideology of this approach is to drastically change processes such that benefits can be derived through a leaner, ownership based process.
  • Obliteration: During the 1990’s, Micheal Hammer came up with radical ideas on BPR, indicating that meaningless tasks, that do not add any significant value, should be removed from the process chain altogether instead of being automated through technology.

Continuous Improvement: 

  • Incremental Evaluation: The approach considers feedback loops, and takes into account employee and customer feedback for slow and gradual changes that positively impact the process. This avoids the disruption that BPR tends to cause
  • Holistic Improvement: While Top Down (process level) or Bottom Up (task level) approaches in BPR work well; in CI, a more holistic ideology is set, which means that there is a continuous loop of feedback in all areas, where processes are tweaked, for better results
  • Innovation At Any Level: While BPR radically redefines the organizational processes, removing any parts that don’t add value; CI works with innovation and redesigning bits and pieces to see what works and what doesn’t.

To be honest, there is no right or wrong approach, and in most cases, it is not as technical as it sounds right now. Each organization can benefit from rethinking its structures, strategies, processes and portfolios; even if no radical changes are done.

We, at Mushawar Consulting work with organizations and startups to define and to redefine structures, strategies, processes and portfolios using approaches that work best for them.

If you are considering reengineering, or want to incorporate continuous improvement loops, we can help you! Give us a call on +92-332-242-8181 or drop us an email:noorjehan.arif@mushawar.com and we will be more than happy to help!

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